Welcome to Marketing Competence
Marketing Competence is a free on-line resource. We provide articles, frameworks and tools that cover fundamental and advanced theories and principles in marketing and business.
Our mission is to help individuals and organisations develop and master marketing competence, strategic thinking and business acumen.
Our resources are particularly useful for:
Marketing and sales professionals
Freelancers and entrepreneurs
Business and marketing students and tutors
Marketing Competence is still in development stage. We work hard to publish fresh content every week, so stay tuned.
All resources published under the Marketing Competence authorship are developed and delivered by:
Atanas is marketing and sales professional with more than 10 years of experience in strategic sales. He holds a degree in engineering, MSc in Management and MA in Marketing.
Kati is a professional content and copywriter. She writes about pharmaceutical and IT industries. She has a bachelor degree of arts in English literature and Creative writing.